At mcbw talk&connect 2023, we will be look­ing togeth­er for answers to the ques­tion Why dis­rup­tion unleash­es cre­ativ­i­ty. What hap­pens after a dis­rup­tion, how do we humans deal with dras­tic changes and how does some­thing new emerge from the past and cur­rent upheavals in our soci­ety — what role does design play here?

For the first time, a per­son­al­i­ty active­ly rep­re­sents the annu­al mot­to of the Design Week and sets thought-pro­vok­ing impuls­es. The role of “Cre­ative Explor­er” 2023 will be assumed by Ley­la Acaroglu, an inter­na­tion­al­ly rec­og­nized expert in the field of dis­rup­tive design meth­ods. She is the author of the hand­book Dis­rup­tive Design. A Method for Acti­vat­ing Pos­i­tive Social Change by Design, TED speak­er and founder of the UnSchool of Dis­rup­tive Design. Ley­la Acaroglu thus unique­ly embod­ies this year’s mcbw motto.

We would like to start the after­noon with state­ments on the annu­al theme from the mcbw advi­so­ry board, fol­lowed by two keynotes by Sep Ver­boom and Sascha Friesike, before Ley­la Acaroglu as Cre­ative Explor­er shows us how design dri­ves social, eco­nom­ic and sus­tain­able change for the better.

Fol­low­ing this, we will dive deep­er into the mcbw annu­al theme in a pan­el dis­cus­sion with the keynote speak­ers and Ley­la Acaroglu before invit­ing you to join us and the speak­ers for a drink, dis­cus­sion, exchange and networking.


16:00 Open­ing

16:30: Wel­come

  • Dr. Sabine Jarothe (Head of Office, Min­is­te­r­i­al Direc­tor, Bavar­i­an State Min­istry of Eco­nom­ic Affairs, Region­al Devel­op­ment and Energy)
  • Katrin Haben­schaden (2nd May­or, City of Munich)
  • Nadine Vicen­ti­ni (Man­ag­ing Direc­tor, bay­ern design)
  • Lisa Braun (Man­age­ment, munich cre­ative busi­ness week)

17:00: State­ments of the mcbw advi­so­ry board on “Why dis­rup­tion unleash­es creativity”.

  • Boris Kochan, Pres­i­dent, DeutscherDe­sign­Tag (Ger­man Design Association)
  • Prof. Dr. Ange­li­ka Nollert, Direc­tor, Die Neue Samm­lung — The Design Museum
  • Prof. Markus Fren­zl, Fac­ul­ty of Design, Munich Uni­ver­si­ty of Applied Sciences
  • Dr. Dewi Schön­beck, Vice Pres­i­dent Sales DACH, Steel­case GmbH
  • Adri­an van Hooy­donk, Head of BMW Group Design

18:00: Keynote Prof. Dr. Sascha Friesike, Prof. Dig­i­tal Inno­va­tion, UdK Berlin

18:25: Keynote Sep Ver­boom, Design­er & Social Entre­pre­neur, Founder

18:45: Break with cham­pagne recep­tion & fin­ger food

19:15 h: Keynote Dr. Ley­la Acaroglu, CEO & Founder The UnSchool and Dis­rupt Design

19:50: Pan­el Talk

  • Dr. Ley­la Acaroglu
  • Sep Ver­boom
  • Prof. Dr. Sascha Friesike

Host­ed by Prof. Annette Diefen­thaler, Prof. Design & Trans­dis­ci­pli­nar­i­ty, TUM — Tech­nis­che Uni­ver­sität München

20:15: Net­work­ing with drinks & snacks

21:30 End


The pre­sale starts on Feb­ru­ary 16.

Ear­ly Bird Tick­ets: 69,- Euro (lim­it­ed stock)

Reg­u­lar Tick­ets: 89,- Euro

Vis­it our ticketshop.