bayern design at IAA Mobility:
Open minded to new visions
10:00 – 22:00
The ‘Open minded to new visions’ exhibition showcases innovative forms of mobility designed, developed, and made experienceable by good design and new technologies with agility, open-mindedness, and visionary vigor.
The first section presents design as a discipline of the future and a central factor in the success of the entire mobility industry. With their holistic, user-focused mindsets, tangible, visionary workstyles, and open and solution-oriented approaches, designers play an essential role in the transformation towards sustainable mobility. Insight into mobility design processes developed by Bavaria-based companies, agencies, and universities allows visitors to experience this unique way of thinking and working.
The second section, a new traveling exhibition on electromobility in Bavaria, showcases compelling facts about novel forms of mobility in the state and new mobility concepts. The emobile German Alpine Road project is part of this traveling exhibition. Breathtaking mountain and lake vistas, renowned cultural monuments, and traditional village in a variety of valleys can be experienced through e‑mobility.
The bayern design exhibition ‘Open minded to new visions’ in the Kaiserhof of the Munich Residence at the IAA MOBILITY (7–12.09.21) takes place in cooperation with Bayern Innovativ and the German Alpine Road and is sponsored by the Bavarian Ministry of Economic Affairs, Regional Development and Energy.
Opening hours of the exhibition:
07 September, 2:00 pm — 8:00 pm
08 September / 09 September, 10:00 am — 8:00 pm
10 September, 10:00 am — 10:00 pm
11 September, 10:00 am — 8:00 pm
10 September, 10:00 am — 10:00 pm
11 September, 10:00 am — 8:00 pm
September 12, 10:00 am — 5:00 pm
IAA Side Event with 3D video show on September 10, 2021
For the IAA Side Event “Sustainable Mobility Connects — The Future of Bavaria as an Automotive Location”, the Bavarian Ministry of Economic Affairs invites you to an online event on September 10, 2021 from 7:00 pm to 8:30 pm. Bavaria’s Minister of Economic Affairs, Hubert Aiwanger, will discuss the current challenges and opportunities for the Bavarian automotive industry and Bavaria as a business location with high-ranking guests.
Afterwards, a 3D video show will bring the exterior facade of the ministry to life. Please register here.