During the MCBW, the WALK OF HAPPINESS comes to Munich: The tour leads through the entire heart of the city. Its goal is to inspire and to encourage positivity and creativity.
The tour consists of several stops – all being shop windows of small local companies, where Rosa Kammermeier will paint letterings on the storefronts by hand: with slogans revolving around creative thinking, design and positivity. The project wants to provide inspiration and allows participants to discover new parts and stores in the city. The Walk of Happiness already took place in Munich, Las Vegas, Berlin and San Francisco – the latter being part of the artist’s former Adobe Creative Residency.
The event is sponsored by bayern design and the Bavarian Ministry for Economic Affairs, Regional Development and Energy.