CAN­CELED — Sto­ry­telling in Your Brand Stories

at MCBW 2020

Discover tools for successful communication through unique storytelling. Cal will share techniques that will captivate your audience and tools to ask better questions to build stronger relationships.

Successful Design or Business needs to say something, communicate or explain added value.

During this COKREA-highlight talk on the Future of Communication, Cal Fussman shares insights on how Storytelling, Curiosity and the Power of engaging Questions creates great Design, grows Business and lasting Connections.

Cal's insights are derived from decades of learning from the world’s most extraordinary individuals who shaped the last half century: Mikhail Gorbachev, Jeff Bezos, Richard Branson, Serena Williams, Jimmy Carter, Jack Welch, Mary Berra, Al Pacino, Muhammad Ali and hundreds of others.

Cal is a New York Times Best Seller, Journalist, Autor and Host of the *BIG QUESTIONS* Podcast and joins Larry King for breakfast every morning in Los Angeles.

The event Storytelling in Your Brand Stories is funded by bayern design and the Bavarian Ministry of Economic Affairs, Regional Development and Energy.