The Structure

bayern design is made up of bayern design GmbH and its supporting organization, bayern design forum. bayern design GmbH is responsible for and assumes the operation of the business. bayern design forum provides networking and sponsorship to bayern design GmbH and is open to membership by partners.

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bayern design GmbH

bayern design GmbH was founded in 2001 by the Bavarian Ministry of Economic Affairs, Regional Development and Energy and to a large extent is sponsored by it. bayern design forum and the City of Nuremberg also contribute funds.



bayern design forum

bayern design forum was founded in 1987. Its members include corporations, agencies, trade chambers, associations and freelancers. The chairman of bayern design forum represents bayern design forum at bayern design.


Executive committee

Chairman bayern design forum e. V.

Rolf Schifferens

CEO Durable Hunke & Jochheim GmbH & Co. KG

Deputy chairman bayern design forum e. V.

Markus Hoffmann

Board Member and Senior Vice President Leonhard Kurz Stiftung & Co. KG

Secretary bayern design forum e. V.


Rolf Keller

Boardmember NürnbergMesse Group

Treasurer bayern design forum e. V.


Wolfgang Bastert

CEO ImmoBa GmbH & Co. KG "Werk Eins"


Managing Director

Dr. Silke Claus became Executive Director of bayern design Ltd in 2009. There she initiates programs and is involved with new technologies in design, sustainable design, design research, international exchange programs and design management. She is also responsible for the Munich Creative Business Week and works in several national and international juries.



  • MCBWMunich Creative Business Week
  • Bayerischer Staatspreis für NachwuchsdesignerBayerischer Staatspreis für Nachwuchsdesigner

Member of

  • BEDABuro of European Design Associations
  • iF - International Forum DesigniF - International Forum Design
  • GDNGlobal Design Network