On October 7, the Social Design Days in Nuremberg invites you to our Talks, an afternoon packed with insights, inspiration, and discussions! Talks will focus on growing together in a diverse society and economy, reflecting the fact that almost one-third of people in Germany are of immigrant descent.
The keynotes and case studies in the Talks will demonstrate how good design can mobilize and inspire, enabling the opportunities and potential offered by this diversity to be harnessed and put to effective use in businesses, local governments, and society. There is a need for spaces that facilitate encounter and involvement; for brands and cultures that reinforce a sense of belonging; and for processes that reduce obstacles and discrimination.
Participants can look forward to three panels featuring international speakers engaging in discussions from the sectors of design and creativity, business, and research.
The talks are aimed at people from companies and agencies (including executive management, People & Culture, marketing, and design and creative departments), municipalities (including urban planning and education), as well as civil society actors and all interested citizens.
The program is completely free! Registration is required.
The first panel, held at midday, will discuss how companies can design diverse communities. How to design a credible and open company culture that connects and empowers company members both with and without an immigrant background? What innovative and creative potential can be generated by team line-ups that pay attention to diversity? The speakers are international marketing expert Simon Usifo (former CEO BBDO Germany) and Katrin Nissel from the Zentrum für Interkulturelles Management und Diversity, Hochschule Bremen.
Spaces and processes in cities and towns can also be reimagined and redesigned to enhance a sense of belonging in the people that live there. In the second panel, internationally renowned designer Gabriel Fontana will outline how he is designing sports for greater inclusivity with innovative sportswear, new approaches to sports in schools, and projects extending from Paris to Los Angeles. Amsterdam-based design curator Huda Smitshuijzen AbiFarès will describe the connecting role of typography and its design in public spaces.
The third panel presents two exceptional cases that demonstrate how design can also drive connection in civil society. Zijad Doličanin and Annika Storch describe how the post-migrant nonprofit association VAIR e.V. is working with Hochschule für Gestaltung Offenbach (HfG) University of Art and Design to create a city park as a space for encounter, movement, and participation. Fabrizio Urettini from Treviso design lab Talking Hands traces the institution’s ten-year history of working with people of immigrant descent to create a sense of belonging through product and interior design.
The timetable naturally includes plenty of time for Q&A sessions and networking opportunities. We look forward to meeting you and discussing how we can find solutions to social challenges through creative and participatory design.
12:30 Soft opening 1:00 Welcome 1:30 Intro Growing Together
1:40 Panel: Diversity and its Potential in Companies, with speakers including – Simon Usifo: Growth Through Diversity. How designing an open company culture can be a driver of innovation and success – Katrin Nissel: Design Thinking—A Route to a Welcoming Culture and Conflict Resolution in Businesses – Katharina Fritsch: More Than 11: Diversity as a Strength of 1. FC Nürnberg
2:40 Networking break
3:10 Thinking the City Post-Migratory: Multi-Local and Cosmopolitan Perspectives on Coexistence – Erol Yildiz
3:30 Panel: Growing Together in Cities and Towns, with speakers including – Gabriel Fontana: Designing Togetherness. Sport by Design – Huda Smitshuijzen AbiFarès: Typographic Matchmaking. Design for the Public Sphere
4:25 Coffee break
4:55 Panel: Processes of Connection in Civil Society, with speakers including – Zijad Doličanin and Annika Storch: From Wasted Space to Space for Opportunities. VAIRPLAY as a Social Design Process in the Post-Migrant City – Fabrizio Urettini: Designing Belonging Through Transcultural Practice
5:30 Panel 5:50 Wrap-up 6:00 Snacks and networking 7:00 End
The event will be held in German and English. A translation service will be provided as a Web app; to use it, please bring your smartphone and headphones.
Gabriel Fontana is a designer recognized for his distinctive approach to social design, reshaping society through new sports games for today’s world. His game Multiform has been played in schools throughout Europe, showcased at the Paris 2024 Olympic Games, and recently acquired by MoMA—becoming the first queer sport to enter a museum collection.
www.gabrielfontana.com/
Simon Usifo is an international marketing expert, speaker, author and co-editor of the SPIEGEL bestseller “People of Deutschland.” He most recently served as CEO of BBDO Germany. Born in Bonn with Nigerian and French roots, he spent over 18 years working for international creative agencies including Ogilvy and 72andSunny in London, Shanghai, Berlin, Today, he is also a member of the advisory board of KreativBund and is involved with the independent educational initiative GermanDream.
simonusifo.contactin.bio
Photo: Sammy Hart
Annika Storch is a product designer and research assistant in the Urban Design department at the Offenbach University of Art and Design. Her work focuses on a holistic design approach for sustainable public spaces that offer social value. In her teaching, she mentors projects in an urban planning context that promote social and political participation and spark new discourses through design visions and innovative concepts.
https://oimd.de/
Dr. Huda Smitshuijzen AbiFarès is the Founding Director of the Khatt Foundation and Khatt Books publishers, in Amsterdam. She works as an independent design curator, researcher, writer, designer, and publisher. She holds degrees in graphic design and design history from Leiden University (PhD, 2017), Yale University (MFA, 1990), and Rhode Island School of Design (BFA, 1987). Dr Smitshuijzen AbiFarès specialises in Arabic script and typographic design research, and Arab design history. She is the author of the first seminal book entitled Arabic Typography, A Concise Sourcebook (2001, 2025), and several other books and essays on typography and graphic design from the SWANA region. She is editor in chief of Khatt Books’ Arabic Design Library series for which she wrote two books.
www.khtt.net
Regensburg-born Katrin Nissel studied Lusitanic Studies, German Studies, and Philosophy (Magister Artium) in Hamburg, Lisbon, Rio de Janeiro, and Belém do Pará, and worked at the DAAD Language Centre in Belo Horizonte, Brazil. After several years as a freelancer in cultural management and teaching, she has been a research assistant at the Zentrum für Interkulturelles Management & Diversity (Center for Intercultural Management & Diversity, ZIM) since 2007, and lectures in Intercultural Communication, Diversity, and Brazilian Cultural Studies at Hochschule Bremen (Bremen University of Applied Sciences, HSB) Faculty of Economics. In 2010, Katrin Nissel launched the Bremen Diversity Award as part of the BremerForumDiversity project with funding from the European Social Fund (ESF). She still jointly oversees the Award, as well as coordinating exchanges with partner universities in Brazil.
www.zim-bremen.com www.diversity-preis-bremen.de
Fabrizio Urettini is the founder and artistic director of Talking Hands, a permanent applied design and social innovation laboratory based in Treviso, Italy, where designers, craftspeople, refugees, and asylum seekers work together through a transcultural approach to co-design and material practice. Since its founding in 2016, Talking Hands has been recognized internationally for its contribution to social design in a post-colonial key: cited as a case study in Alice Rawsthorn’s “Design as an Attitude” (2018), featured in the Design Emergency podcast by Paola Antonelli and Alice Rawsthorn, and included in Tania Bruguera’s Arte Útil archive.
talking-hands.it/en
Zijad Doličanin is an urban district developer, project and social manager, and founder of nonprofit VAIR e.V. in Offenbach am Main. He has spent many years working at the interface of urban development, social innovation, participation, conflict resolution, community work, and social transformation. In VAIR e.V., he develops and supports projects that bring together diversity, identity, potential, and the future. Founded 2019, the association serves as a platform for social innovation, international understanding, democratic culture, and practical urban design.
vairein.de
Katharina has been working for 1. FC Nürnberg for almost 20 years, holding various leadership positions within the club. Currently, she is responsible for the areas of Community & Membership and Sustainability, with a strong focus on the club’s role and responsibilities within society. In 2017, together with Maren Zimmermann, she published the book Ganz Nürnberg war in einem Rausch with starfruit publications, chronicling 1. FC Nürnberg’s 2007 German Cup victory. The book was nominated for Football Book of the Year. Since 2021, Katharina Fritsch has served on a voluntary basis as a board member of the Alliance Against Right-Wing Extremism in the Nuremberg Metropolitan Region. She is also actively involved with Hartplatzhelden, a volunteer-driven initiative supporting amateur football. Before football became her professional home, Katharina was an elite athlete. In 1996, she competed as a rhythmic gymnast at the Olympic Games in Atlanta.
Photo credit: 1. FC Nürnberg.
Erol studied Education, Sociology, and Psychology at the University of Cologne, where he also earned his doctorate and completed his habilitation in Sociology. Throughout his academic career, he has held visiting professorships in Munich, Graz, Vienna, and Istanbul, as well as substitute professorships in Hamburg and Cologne. From 2008 to 2014, Erol Yildiz was Professor of Intercultural Education at the Alpen-Adria University Klagenfurt. Since March 2014, he has been Professor and Head of the Migration, Education, and Diversity teaching and research area at the University of Innsbruck. His current research focuses on post-migrant studies, migration, urbanity, and plurality/diversity.
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